3 Young Bright Minds Changing The World

3 Young Bright Minds Changing The World by Adam | Jan 21, 2016 Facebook Twitter Google+ Buffer We are faced with many challenges today and one of our greatest untapped and infinite resources on Earth is the human brain. As Will and Ariel Durant say at the conclusion of Lessons of History, the only sustainable revolution is in the minds of people. It’s an absolute disgrace that an estimated 5 billion people on this planet live in poverty today. Over 80% of the world’s population live on less than $10 per day and over 50% live on less than...

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Start Defining Your Target Audience With These 10 Questions

Start Defining Your Target Audience With These 10 Questions by Adam | Jan 19, 2016 Facebook Twitter Google+ Buffer The very first step in any communication or marketing strategy is defining your target audience so you can tailor your message or pitch appropriately. For businesses, this is usually your typical potential buyers of a product or service. For a nonprofit, it could be potential clients for a program, volunteers for an initiative, advocates to spread a message, or donors to support a cause. One of the biggest mistakes that budding personal branders make is trying to appeal to everyone. Think about the game of darts: You...

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6 Steps to Become Willing to Take Risks

Many of today’s entrepreneur’s and business leaders will tell you that one of the ways to become successful is to take big risks. Business leaders take risks every day when making decisions. They have to introduce new products to an uncertain market, find new ways to outshine competitors, and make daring decisions that pay off very well. How can you become a grade A risk-taker? Here are some handy tips. Do your homework first. Taking a risk isn’t exactly the same as taking a blind leap of faith into the abyss. Every good risk is preceded by the necessary...

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When a Startup Benefits from a Virtual Assistant

The typical startup must conserve financial resources. In other words, an entrepreneur launching a new business venture does not usually have money to recklessly toss about. This means you have to use your time wisely! At times, the need to spend money prudently seems to conflict with the necessity of building a team of competent people necessary to launch or get a startup to a new operational level. One alternative available to a startup is engaging the services of a virtual assistant to help with an array of activities and tasks. Indeed, there are a variety of benefits realized...

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7 Simple Qualities of Great Leaders

Leadership is the ability to influence and motivate human minds to achieve the desired objectives. In order to lead, it is imperative that one have certain leadership qualities. Leaders walk the talk and lead by example. Are all people born with leadership qualities? It’s often argued that leaders are born, they are not made. Although, some people more than other may be natural born leaders, no one will disagree that these born leaders also learn many leadership qualities.   Some important leadership qualities include:   Strong communication It’s very important for them to have good communication skills. A heart-to-heart relationship...

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5 Reasons It’s Important to Take Risks

Risk is a word that a lot of people fear. Uncertainty is not something that people generally enjoy. We want to know what we can look forward to, and we would like to make sure that the future is going to be okay. Unfortunately, to become successful you must take risks. It’s the only way to success. But the key is to take, calculated risks. Don’t be sloppy, do you research. The difference between being a “risk taker” and a “calculated risk taker” could be the difference between success and failure. If you do not wish to live a...

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