Category: Development

6 Simple Ways to Become an Effective Leader

Facebook Twitter Google+ Buffer Leadership is the art of persuading others to complete a goal or task. A boss is just the person in charge, but a leader is someone who inspires and guides. Are you a leader or a boss? We often use these words interchangeably, but they mean very different things. A boss is the person in charge giving orders. A leader may also be a superior, but they are invested and engaged. A leader has a positive effect on workplace culture in ways a boss can not. Here are our tips to help become an effective...

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3 Success Tips From TOM’s Founder, Blake Mycoskie

Facebook Twitter Google+ Buffer Blake Mycoskie started his first business when he dropped out of college after his sophomore year. The company, EZ Laundry, soon employed more than 40 people, and was generating close to $1 million in sales. Blake sold that company in 1999. He went on to create an outdoor billboard company, co-found a cable network, an online driver’s education service, and a marketing firm specializing in brand development and viral marketing. While in Argentina in 2006, Blake met his future wife. The charity she was involved in inspired him to create Shoes for Better Tomorrows (TOMS). TOMS has expanded from its beginnings as a...

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5 Simple Tips for Effective Networking

Facebook Twitter Google+ Buffer Networking can be intimidating. If you’re a new business owner, the task can seem even more daunting with the added pressure to sell yourself and answer the dreaded “so, what do you do?” question. Learning how to make a notable first impression is essential to growing your business and creating lasting relationships. Effective networking is actually fairly simple, and we’ve put together a short list of tips to kick-start the process for you. 1. Don’t be Afraid to Sell Yourself As much as you don’t want to think of yourself as a salesman, having the confidence to self promote is absolutely...

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What Jason Grad Learned About Building A Company

Facebook Twitter Google+ Buffer 7:30 AM to 6 PM every day.  Almost 53 hours at a day job each week. Luckily, I only needed 4 or 5 hours of sleep each night, so that I still had 80.5 hours to do what I wanted. Over half of my week was spent solving someone else’s problems, being undervalued and stifled working for someone else. My lack of time and schedule was stopping me from doing what I was called to do. For years, doing what I wanted during those other hours usually meant working on something else. I had been...

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