Author: Adam

6 Simple Ways to Become an Effective Leader

Facebook Twitter Google+ Buffer Leadership is the art of persuading others to complete a goal or task. A boss is just the person in charge, but a leader is someone who inspires and guides. Are you a leader or a boss? We often use these words interchangeably, but they mean very different things. A boss is the person in charge giving orders. A leader may also be a superior, but they are invested and engaged. A leader has a positive effect on workplace culture in ways a boss can not. Here are our tips to help become an effective...

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Catlin Powers: Solar Cooking to Combat Deforestation and Indoor Air Pollution

Facebook Twitter Google+ Buffer Dr. Catlin Powers, a social entrepreneur, is the co-founder and CEO of One Earth Designs, a social enterprise that produces solar cookers. up. The daughter of two teachers, she grew up in many places around the world: Peru, Mexico, China, South Africa, and California. Dr. Powers received her doctorate from Harvard University, holds two solar energy patents, and serves on the technical advisory committee to the International Standards Organization. A Harvard School of Public Health graduate, she went to the Himalayas as an undergraduate to study climate change. She found that due to smoke from...

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3 Success Tips From TOM’s Founder, Blake Mycoskie

Facebook Twitter Google+ Buffer Blake Mycoskie started his first business when he dropped out of college after his sophomore year. The company, EZ Laundry, soon employed more than 40 people, and was generating close to $1 million in sales. Blake sold that company in 1999. He went on to create an outdoor billboard company, co-found a cable network, an online driver’s education service, and a marketing firm specializing in brand development and viral marketing. While in Argentina in 2006, Blake met his future wife. The charity she was involved in inspired him to create Shoes for Better Tomorrows (TOMS). TOMS has expanded from its beginnings as a...

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What is a Social Entrepreneur?

Facebook Twitter Google+ Buffer The terms social entrepreneur and social entrepreneurship were used first in the literature to social change in the 1960s and 1970s. The terms became more popular in the 1980s and 1990s, promoted by Bill Drayton, the founder of Ashoka, and others such as Charles Leadbeater. Before the term gained traction, those who fit this description were outsiders or radicals that seemed to bring positive change to deprived communities single-handedly. Characterized as extremely optimistic visionaries who had infinite willpower, they use entrepreneurial skills and innovation to address significant social and/or environmental problems. Profit did not motivate...

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